About us


Meiira group AB is a family business that was founded in 2020. Our vision is to provide dogs and dog owners with products that they both love and need. We manufacture our products with quality and innovation as a basis.

The company currently runs the website Virvelkoppel.se . The site was launched after the innovator behind the product Virvelkoppel, realized that there had to be a better way to walk several dogs at the same time, than constantly tangling leashes. From this, the product Virvelkoppel was created. Through this product idea and the positive response we have received from our customers, Meiira group AB was then formed to continue offering products that dogs and dog owners love.